Professional Forum Spammers. "They go out and find forums that are ontopic to a customers needs and they carefully spam the forum to acquire link backs, name dropping, and often direct url dropping to bring back customers. The problem? They are getting so good at it." [via WebmasterWorld] [via jenett.radio]

Yet another reason you shouldn't trust everything you read online.  But how dangerous is it?  One would hope that even if someone was forum spamming for a crappy product there would be enough people out there who would be able to counter their promotion with real information.