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April 3, 2003

And There Was Much Rejoicing

I always thought these commercials were some of the worst. Thankfully:

WHITE HOUSE TO END DRUGS & TERROR ADS
Also Stops Study That Found Campaign Wasn't Working

WASHINGTON (AdAge.com) -- The White House anti-drug office will end its controversial drugs-and-terror advertising campaign and, in a reversal, shift more of its $150 million budget toward children's media as it fights for Congress to extend the program another five years.

The Office of National Drug Control Policy will also cease a polarizing $8 million annual study that found the ads aimed at youth were not working and that pitted the drug office against the Partnership for a Drug-Free America. [AdAge.com]

I really didn't like those commercials at all. I'm so glad they are gone.

Posted by snooze at April 3, 2003 2:48 AM