I don't care what your reason is. I still haven't heard a good one for changing your name to something like GoVeg.com.

As PETA’s youth projects specialist, GoVeg.com —“GoVeg” to friends, family, and coworkers—spends her days talking to high school and college audiences around the country. Her former moniker would occasionally stir others to blandly comment, “You spell ‘Karin’ with an ‘i’ instead of an ‘e’? Interesting.” Now when GoVeg.com introduces herself to others, their eyes grow wide, their heads cock to the side, and they soon find themselves deep in conversation about why they should, well, go veg. [GoVeg.com]